When we’re young, it seems like our time is endless. To us, the future looks promising because we still have the promise of getting to do just about anything that we want to do, going anywhere that we want to go and becoming whoever we want to be. But the reality is everything in our life is temporary, and what happens today surely won’t happen tomorrow. That is why it is so important to live each moment as if it is our last.
That’s exactly the kind of message that Kip Moore is sharing in his brand-new video for the song “Last Shot,” the second single from his 2017 album, “Slowheart.”
In this clip, directed by Kip’s good friend and longtime collaborator PJ Brown, viewers get to see flashback moments play out between four lifelong friends. Together, they head to the movies arm in arm, hang out in the parking lot of a grocery store and push each other around in shopping carts. And even though each moment seems so simple, it’s those moment that end up meaning so much to them after one friend comes down with a terminal illness.
With the notion that time is running out for the ailing woman, her three friends come together to try and make her biggest dream come true. They surprise her with a trip to Paris — only this trip takes place in the comfort of a local restaurant. Once the three pals open up the door to the venue, the ill woman is welcomed with a magical scene of shimmering lights, improvised structures and a projector screen featuring the Eiffel Tower. The entire gesture brings her to tears, just as it did for us! The woman’s friends don berets and even dance the cancan in an effort to give her a magical night in their faux France.
“When we first talked about the video for this song, I felt like I wanted to tap into the deeper meaning behind it,” Kip explained in a press release, “how that feeling of desperation and realization that every second matters can sometimes be the motivation you need to really take action. I’ve always been a big believer of living in the moment, and I hope people are inspired in some way by this video to do the same.”
Kip, you already inspired us!