LANCO is one of 2017’s major country music success stories, thanks to their debut hit, “Greatest Love Story.” A year ago, they were a relatively unknown band trying to make it. Now, they’re taking part in events like the ASCAP Country Awards, helping present the organization’s five biggest songs of 2017.
We caught up with LANCO just before that appearance at the Nov. 6 ASCAP Country Awards to talk about their success. Lead singer Brandon Lancaster, who wrote “Greatest Love Story,” tells Rare Country it’s gratifying to see their belief in the song pay off.
He says, “I think it’s incredible. As an artist, you believe in things. You put your neck out on the line, but I think whenever a song is doing this well and people are singing it back every night, it’s rewarding because it shows the things that you believe in, and the things that you relate to, there’s a whole bunch of people out there that also feel the same way. So, it’s a really uniting things with your fans.”
Many of those fans have decided to get engaged while LANCO performs the song during their shows. We wondered if the guys proposing to the girls are getting in touch with the band prior to the show?
“Honestly, they don’t,” Brandon says. “They just do it. You’ll look out and we’ll be playing it, and you’ll see kind of a commotion, and you’re like either a fight’s breaking out, but the chances of someone fighting during ‘Greatest Love Story’ [are] not high … Then you hear people shouting, ‘They got engaged!'”
If you’re digging LANCO’s debut hit, you may want to head over and cast your vote for them in the New Artist of the Year category for the fan-voted Rare Country Awards. You can vote at RareCountryAwards.com through Dec. 13. Winners will be revealed during a livestreamed concert event on Dec. 14 in Nashville.